TiVo Personal TV Service Now Available on Sony Digital Network Recorders

SAN JOSE, Calif., May 16 /PRNewswire/ — TiVo Inc (Nasdaq: TIVO), the
creator of personal television, today announced the availability of the TiVo
Personal TV(TM) Service on the Sony Digital Network Recorder(TM) (SVR-2000).
Anticipated by consumers and retailers since its preview at the Consumer
Electronics Show in January 2000, the Sony recorder with TiVo service is being
rolled out to retail outlets across the country. National availability is
expected by the end of May.

The estimated selling price of the 30 hour Sony Digital Network Recorder
is $399. Consumers who purchase the Sony recorder will benefit from TiVo’s
flexible service pricing. A lifetime subscription to the TiVo service without
monthly fees can be purchased with a single payment of $199. For customers who
want to keep their up front costs to a minimum, a monthly subscription to the
TiVo service is available for $9.95.

“We’re excited about the debut of our first Digital Network Recorder with
TiVo service because we see it evolving as a gateway product in the
development of the broadband home network age,” said Mike Fidler, senior vice
president of home video and digital media products for Sony Electronics.
“Based on industry feedback from retailers, we believe the product has
tremendous growth potential.”

“TiVo has always focused on delivering consumers choice, control and
personalization over their television viewing and today, we extend the level
of choice to include one of the most reputable, reliable consumer brands in
the world,” said Mike Ramsay, president and CEO of TiVo. “The level of choice
and value we provide consumers — from name brands, to pricing options, to the
expansive quality and ease-of-use of our service — just took another giant
leap forward today with this important milestone. We look forward to
delivering our service to new customers through their Sony recorders.”

The Sony SVR-2000 digitally records up to 30 hours of programming without
videotape. By employing hard disk technology, the new network recorder enables
consumers to play, pause, fast forward or rewind “live” television broadcasts
as they are being watched. It is designed to work with standard definition
terrestrial broadcasts, as well as digital satellite systems and cable
programming services.